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Selling Your Home, Property, or Business

Selling Your Home, Property, or Business

If you’re getting ready to sell your home, finding a listing agent should be at the top of your to-do list. But just what is a listing agent? You might have a vague mental image of someone who plants a “For Sale” sign on your front lawn and shows potential buyers around your place, but there’s plenty more to it.

Seller’s Guide

In this Guide, you’ll find helpful material regarding all the most important aspects of selling a home, including:
Preparing your home so it’s attractive to buyers

  • Strategically setting an asking price
  • Effectively marketing your home
  • Showing your home at its best
  • Negotiating the best possible deal
  • Completing the transaction

With all of the complexities of the current market, this Guide can only supplement the help of an experienced and trusted REALTOR® who, when you decide to sell, will be able to provide you with expert consultation at each step of the sales process.

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How much is your home worth? That’s a hard question to answer. You can get an estimated value, but from there you’ll want to do some fine-tuning—and that’s where a good listing agent can help.

And the stakes are high: Price your home too low, and you could lose out on a lot of money. Price it too high, however, and the picture isn’t pretty either. While it may be tempting to work with an agent who says he can fetch a fortune for your home, overpricing may mean your home languishes on the market for months or even years—making buyers wonder if something’s wrong with your home and lowball you anyway.

If you’re looking for a listing agent, you can find ones in your area at, where you’ll find such details as their years of experience, number of homes sold, clients’ reviews, and more. Don’t just move forward with the first agent you meet. Choose at least a few and ask them some questions to assess whether they’re right for you.

Here are some questions to ask a prospective listing agent:

  • How many homes have you sold in this area, and how long did it take?
  • In what price range do you sell most of your homes?
  • Do you have advice for me about the condition of my home, and what could be improved to glean a higher sales price?
The Members of Four Corners Board of REALTORS can save you time and
money by tapping into market data, reports and local knowledge.